Netflix app now available for iPhone and iPod touch — stream TV and film to your phone!

The baited, belabored wait is over! After almost four months of iPad exclusivity, Netflix has done as it promised: the iPhone and iPod touch app is here [iTunes link]. The Netflix app lets you stream TV shows and movies straight to your iOS device — and according to MacRumors , the service works over Wi-Fi and 3G . You’ll need a Netflix subscription ($8.99/month), and 3G data costs will be prohibitive to most… but the ability to stream TV and movies from your local Wi-Fi-enabled Starbucks is pretty damn cool

Apple’s 99 iTunes video play changes pay-TV forever

Over-the-top delivery of content isn’t really going to kill pay-TV, but it’s going to change it forever. A new study out from Altman Vilandrie & Co.

PointRoll says Ford in-banner video ads drive interaction

Digital marketing services and technology provider PointRoll said its in-banner video ad campaign for Ford’s Drive One campaign saw interaction rates rise 74 percent for expandable video ad units and nearly doubled for non-expandable video ad units, compared to industry benchmarks. The campaign included both non-expanding ad units, in which the video plays within the banner, and expandable ad units, where the video expands outside of the banner when a user rolls over it. The ads were served on contextually relevant sites, where the ads’ subject matter relates directly to the content the consumer is already viewing on a webpage. The wholly-owned Gannett subsidiary said that users spent 40 percent more time with the Ford brand in comparison to traditional industry benchmarks developed by PointRoll

Google TV demoed on video — Google Chrome on board, slick search capabilities

Over at StuffWeLike they’ve posted a video gem from Comic Con 2010 (of all places) of Google TV being demoed to attendees. Comic Con? Hey, a demo’s a demo — who are we to argue? What you’ll see in the video after the break is darn near a geek’s TV dream come true. Apart from adding super-slick search abilities to your DIRECTV received (Google TV can search everything from the program guide to your PVR stash), there’s Google Chrome — front and center on the apps menu.

OVP Kyte extends mobile production play to BlackBerry

Online video platform Kyte is launching a BlackBerry app that allows users to record, upload and distribute video content from their BlackBerry devices in real time, continuing a trend that has made it easier for media outlets and brands to share near-real-time events with an audience in an easy and cost-effective way. Kyte’s new Mobile Producer for BlackBerry follows on the heels of the OVP’s mobile producers for iPhone and Nokia S60.

Inlet Technologies partners with BBC to power simulcast expansion

Video encoding and live streaming video company Inlet Technologies says it’s added the BBC to a growing list of global broadcasters turning to the company to manage live and on demand online video experiences. The BBC is using Inlet’s Spinnaker live streaming appliance to power its simulcast expansion plans as well as live sporting events like Wimbledon and the F1 Grand Prix. Inlet’s Spinnaker family of encoding solutions provides broadcast-quality streams over any IP network to multiple screens and devices.

Three simple ways to watch YouTube (and other) videos with no distractions

It turns out people don’t like clutter. Surprise! Not that YouTube’s interface is all that cluttered , but sometimes I just want to watch my video without having to see it in full screen.

Dyyno debuts turnkey streaming video service to Roku for businesses

Video portal provider Dyyno today rolled out a turnkey streaming video service to Roku for businesses and individuals, allowing them to stream live, VOD or linear TV channels to the living room. Its Live TV Portal on Roku lets content owners and distributors create and manage high-quality video, and also distribute content to all three screens natively. The Palo Alto, Calif.-based company said it can help users create a branded channel on Roku in less than two weeks that will allow them to distribute live and on demand videos in HD quality, or get them started immediately using the Dyyno Portal.

US Cellular Taps Desire for August 27th Release

U.S. Cellular has announced this morning that the Android 2.1-powered HTC Desire will be available effective August 27.

U-verse exec looks to use OTT as a friend, expects slow TV Everywhere growth

AT&T’s U-verse IPTV solution earned $1 billion last quarter, and is continuing to see strong gains in subscribers. Jeff Weber, VP of U-verse and video products for the carrier, says AT&T is looking hard at ways to use OTT delivery to expand its footprint, and believes TV Everywhere efforts will continue to move forward, slowly, as content owners and service providers tread lightly on content rights issues. See this FierceIPTV exclusive interview.

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